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Businesses Must Work Together to Protect Users’ Digital Identities

– World Economic Forum

This press release from the World Economic Forum highlights the publication of a new report: Reimagining Digital Identity: A Strategic Imperative

In this paper the  World Economic Forum (WEF) outlines the risks involved for businesses and consumers in the digital management of personal information:

"Citing examples like Sweden’s BankID, Known Traveller Digital Identity, and The Synaptic Health Alliance, WEF notes improved digital identity can increase trust, consumer confidence, business opportunities and individual protection."

As well as this, the paper outlines how businesses that better understand and mitigate risks for consumers will help ensure their clients digital identities are secure, private and user-controlled.

Business leaders are increasingly recognizing that sustaining trust through a clear, strategic approach to identity is very much in their own interests as they seek to build and retain customer relationships

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