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5 Ways To Keep AI Bias Out Of Online Identity Verification

– Forbes

The questions design teams must ask in order to address demographic bias

In this article, Dean Nicolls - VP of Global Marketing at Jumio - posits a series of questions that designers must ask themselves when creating facial verification software, if their aim is to avoid built-in bias.

"AI algorithms are used to compare the selfie of a customer with the photo in their identity document, and bias can creep into algorithms in several ways."

Nicolls’ suggestions include questioning the quality of the datasets and data management, and ensuring diversity within the design teams.

It’s increasingly important to understand how vendors measure demographic bias and what measures they are taking to address it

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